Chief Executive Officer
Warren Lederer, CEO, brings years of sales and executive experience to EntreMetric. His main role will be to develop and maintain client relationships with a high rate of conversion to sales. Warren manages the day to day functions of the company in collaboration with the board. Warren earned his Executive Management Certification from Northwestern University’s Kellogg School of Management and received his bachelor’s degree in public policy and management from the State University of New York at Buffalo. Warren has successfully managed several corporations at the executive level and has started, owned, and operated 3 businesses, two of which have surpassed the 5 year high water mark for entrepreneurial startups.
Warren began his career as a project manager at Moore Corporation, serving in roles from manager of strategic customer services to VP of sales for the financial services industry. During his time at Moore, Warren guided the company’s migration from traditional products to being a nationwide provider of client-focused solutions. Warren left Moore to be VP of sales and marketing for Vestcom International (now part of RR Donnelley & Sons Company). Vestcom was a rollout of 22 regional entrepreneurial print and mail companies. Under Warren’s leadership, the combined capabilities from all companies were merged into a single value proposition, positioning Vestcom as a national player in the output print and mail markets.
After Vestcom, Warren started and served as president of On-Demand Technology Solutions, where he managed all aspects of the business including company financials, marketing and sales leadership. By combining emerging print-on-demand technologies with traditional fulfillment services, On-Demand’s unique suite of products and services pioneered a new opportunity to significantly reduce costs associated with these two complementary workflows. With Warren at the helm, On-Demand has successfully launched a regional medical practice and is currently incubating a software solution for the pharmaceutical marketplace. While building On-Demand, Warren also served as the chief relationship officer at Diversified Information Technologies with the sole purpose to position the company for sale which was ultimately achieved via a merger with the EDM Group.