Prior to giving the assessment to the general public, EntreMetric selected 400 known successful entrepreneurs to take the EQA. Based on their results, questions were deleted, changed and new ones added. Then we selected 400 non-entrepreneurs to take the test. The results of these tests were run through our proprietary statistical analysis system to set this gold standard.

The gold standard has been chosen to reflect the demographics of the United States.  It consists of Men and Women from 18 to over 65 years old that have been successful entrepreneurs in areas from tech startups to construction companies with a number of employees ranging from 1 to over 100.